Information Architect • Content Designer •

Connecting people and content

Kathryn Hopper, expert content designer

I’m Kathryn Hopper, an information architect and content strategist with over 12 years of experience making complex information easier to understand and navigate.

I’ve worked in government, higher education, and media corporations, leading website redesigns, content migrations and product launches.

Recently, I’ve been focused on improving AI-powered digital experiences using taxonomies, knowledge graphs, retrieval augmented generation (RAG) and semantic modeling.

Let’s solve Problems

How I Can Help You …

Content Strategy

Create content using plain language standards, user-journey-based flows and oversee migration within the CMS (experience in Drupal and WordPress).

Information Architecture

Optimize navigation based on user testing and analytics, improve content findability and align primary navigation with users’ mental models.

AI Optimization

Integrate AI technologies into content systems to improve decision-making, data analysis and user-driven content recommendations.

Content Modeling

Create flexible content models to structure and organize information, enabling seamless content delivery across digital platforms.

Taxonomies

Develop robust taxonomies to ensure precise content categorizations, improving searchability, consistency and user navigation across platforms.

Knowledge Graphs

Design and implement knowledge graphs to enhance content relationships, improve search, data retrieval and personalization.

Still curious?

Get to know Kathryn

I’ve been a journalist, professional hiker, magazine editor and more. I love to travel, garden and walk my dachshund, Chip.

Image of a chocolate dachshund snglling in a blanket